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	<title>Frederick D. Andres</title>
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	<link>http://fredandres.com</link>
	<description>Design Portfolio of Fred Andres.</description>
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		<title>Buying Good Design</title>
		<link>http://fredandres.com/2009/07/buying-good-design/</link>
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		<pubDate>Sun, 12 Jul 2009 04:26:30 +0000</pubDate>
		<dc:creator>Fred Andres</dc:creator>
				<category><![CDATA[Environmental Design]]></category>

		<guid isPermaLink="false">http://fredandres.com/?p=155</guid>
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Anyone alive and coherent within the last year can tell you what the promise of change can do. Change is by no means a new concept, though it&#8217;s presence is often viewed as unknown and risky. If change isn&#8217;t but a decision made against the established course, making that leap seems almost essential to forward [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://fredandres.com/wp-content/uploads/2009/07/DSC_0007.jpg" rel="lightbox"><img src="http://fredandres.com/wp-content/uploads/2009/07/DSC_0007-548x150.jpg" alt="Valona Cafe" title="Valona Cafe" width="548" height="150" class="alignnone size-thumbnail wp-image-161" /></a></p>
<p>Anyone alive and coherent within the last year can tell you what the promise of <a href="http://change.gov/">change can do</a>. Change is by no means a new concept, though it&#8217;s presence is often viewed as unknown and risky. If change isn&#8217;t but a decision made against the established course, making that leap seems almost essential to forward progress in any facet of existence.</p>
<p>Admittedly, selling good design through the power of change was a lot easier three years ago. Good design was money well spent when it came from a bank on loan or through a surplus. Today though, small businesses are focused on <i>making</i> it to tomorrow at the <a href="http://www.mercurynews.com/ci_12716554">cost of employees</a>, culture and design. It&#8217;s an understandable concept, though cutting away the very substance that has held up the business community isn&#8217;t going to make it any stronger.</p>
<p>Business owners unsure of the power of design should take a walk around their downtown and see which shops are still around. More often than not, they&#8217;ll find small businesses like the Valona Café in Crockett, California thriving under a shallow economy, thanks in part to a business plan that still buys into good design. </p>
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		<title>Inaugural Post</title>
		<link>http://fredandres.com/2009/06/inaugural-post/</link>
		<comments>http://fredandres.com/2009/06/inaugural-post/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 20:23:15 +0000</pubDate>
		<dc:creator>Fred Andres</dc:creator>
				<category><![CDATA[fredandres.com]]></category>

		<guid isPermaLink="false">http://fredandres.com/?p=116</guid>
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It&#8217;s amazing how a small, temporary change in typical life protocol can provide a profound new perspective. Recently, a trip to the San Bernardino mountains afforded the very much overdue self reflection I had no idea I needed. As it turns out, I&#8217;ve spent the last year creating things without any sort of reflection or [...]]]></description>
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<p>It&#8217;s amazing how a small, temporary change in typical life protocol can provide a profound new perspective. Recently, a <a href="http://www.flickr.com/search/?q=maxfuncon">trip to the San Bernardino mountains</a> afforded the very much overdue self reflection I had no idea I needed. As it turns out, I&#8217;ve spent the last year creating things without any sort of reflection or review. That is to say, my work and I haven&#8217;t had the proper relationship counseling I afford my special lady, family, friends and fellow workers.</p>
<p>I&#8217;ve decided to take the personal examination of my work as serious as the employed creation method. I&#8217;ll be making things that are worth writing about and sharing with humans. Also, I plan on actually <em>writing</em> more.</p>
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